As mentioned before, your website will be your home base, and thus it will be a very important part of your entire project and a vital element of all of your future marketing strategies.

YOU WILL NEED TO RUN YOUR OWN WEBSITE, USING YOUR OWN DOMAIN NAME.

Neither Facebook, nor Twitter or any other platform will be able to replace your own, personal artist or band website, and the reasons for this have already been outlined a few times. Your friends and as well as most other artists may tell you the opposite, but that’s bullshit of course.

Many amateur artists don’t want to run their own website — it sounds like a costly toy, a lot of work and a waste of time, while they don’t really understand the benefits. But building and maintaining a website can be cheap and pretty much easy nowadays, and in this subchapter, you’ll learn what the benefits are and how you will be able to do this the right way.