As mentioned before, you'll need to create a video that's unique – which means that it will have to be really interesting, and that it will really have to stand out.
There are basically two ways to achieve this:
- You either need an insanely great idea,
- or some really big budget.
Even the big budget won't offer any guarantee for success, and often even leads to boring and disappointing results. But as you probably don't have the big budget anyway, you'll have to go with the great idea, which means that it's time to use your brain again.