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Only 377 pages left on your journey to becoming a rock star!

Let's talk business

In most cases you will already have a rough idea of what you want to do, maybe you have even been playing and performing for years. You probably already have some songs, you know what genre you’re doing, and you probably think you know in what direction you’re heading.

No matter where you’re at right now, I think it’s time to stop for a while and to question or to rethink the meaning of what you’re doing.

If you ever want to record your music and if you intend selling it, then you will be doing business. Yes, you will still be an artist, but if you ever want to become successful, then you’ll have to acknowledge that money matters.

And even if you don’t plan to become a professional artist, then believe me that it will be way more fun to see people buying your record than to see them ignoring it.

Wouldn’t it be nice if sales would cover your production costs, if they allowed you do buy some new instruments, or if they allowed you to produce a second record for example?

Business is not necessarily evil, and making some money is not a bad thing.

Take a look at the greatest artists of all times again, you will notice that most of them made a lot of money, and many of them have been very successful business(wo)men. They are still great artists, even if they do business and if they make money. Jack White founded a record company, and even Rage Against The Machine frontman and activist Zack de la Rocha has an estimated net worth of $25 million. This doesn’t lower those musicians’ artistic value however. Making money does not mean that you will need to buy a Rolex or a Lamborghini, and you won’t need to dress or behave like some of those Top 40 clowns.

Do something useful with your money – buy some new gear, build your own project studio, pay your debts, invest it, or become a philanthropist.

Your goal will be to become a business person while remaining an artist at the same time, no matter if you want to become a professional artist, or if you want to remain on the amateur level.

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Chapter 4   •   Page 5 of 7

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