All that stuff about heavy metal and hard rock, I don’t subscribe to any of that. It’s all just music. I mean, the heavy metal from the ’70s sounds nothing like the stuff from the ’80s, and that sounds nothing like the stuff from the ’90s. Who’s to say what is and isn’t a certain type of music?
First you need to pick a genre for your project. Don’t dare to skip this section, even if you already have selected one!
Maybe your music will also be a mix of a few genres and / or subgenres, but it’s important that you will be able to name your primary genre, as this will make things much easier for blogs, magazines, managers, promoters, fans, and other people to see if you do the kind of music they’re looking for.
It doesn’t matter what genre you pick, you can be successful in any of them, as the basic rules are always the same. Chances are good that you already know what your genre will be, or that you’re already performing in a specific genre.
If you’re not sure about what genre you will be doing, then stop now and think about it first.
Do not pick a genre because you think it will make you more successful, or because you think it will attract more people. Pick the genre you personally love to do, the one you feel comfortable with.
If you select a genre that’s more mass-compatible (simply “pop” for example), then you’ll have to compete with a much larger number of artists, so that may not be a good strategy.
If you do not fit into any existing genre, then you must either be doing music that's so weird that nobody will dare listening to it, or you may simply have invented a completely new genre, which means that you would win the Nobel Prize in Music (which does not exist of course).